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Interaction to Next Paint

Google Will Replace FID With INP (Interaction to Next Paint) as Core Web Vitals Metric

On 10 May 2023, Google announced at Google I/O, Interaction to Next Paint (INP) will replace First Input Delay (FID) as a Core Web Vitals metric starting in March 2024. What is Interaction to Next Paint (INP)? INP (Interaction to Next Paint) is a metric that utilizes data from the Event Timing API. It helps …

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Negative SEO Attacks

Google’s John Mueller On How to Deal with Negative SEO Attacks

Negative SEO is the task of employing Black Hat SEO on other websites to gain them penalized by Google. It can reduce the effectiveness of a website’s SEO properties by disabling or altering them. Negative SEO tactics can be hard to deal with because some of them (like creating negative links to your websites) are …

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Google Search Essentials Has Now Take Place of Google Webmaster Guidelines

Google Search Essentials Has Now Take Place of Google Webmaster Guidelines

Google has now renamed its Webmaster Guidelines to Google Search Essentials and released a new version of it. Two decades ago, Google established the Google Webmaster Guidelines in 2002. The name persisted for 20 years, but Google recently decided that it was time to change it and drastically update the rules. Google Search Essentials have …

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Google Responds To Whether Core Update Ranking Losses Are A Soft Penalty

Google Answers If Core Update Ranking Losses Are A Soft Penalty

Google Answers a question about the causes of ranking drops after the core algorithm update. Google’s Office Hours Hangout shows a question about algorithmic updates and whether the ranking of a negatively affected website has been suppressed with a soft penalty. suppressed  The person who asked the question mentioned a soft penalty. It is a phrase …

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Google September 2022 Product Review Update Rolling Out Now

Google September 2022 Product Reviews Update Rolling Out Now

Google releases September 2022 product reviews algorithm update. This one is the fifth in a series of updates targeting low-quality reviews. The update begins rolling out on September 20. It will take up to a week to complete. Google made this announcement by linking to the official page for search ranking updates on Twitter. Google will update this …

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