Digital Marketing

Meta Brings New Automation To Small Business Advertising

Meta Brings New Automation To Small Business Advertising

Digital Marketing, Facebook, Social Media /

Businesses are looking for ways to navigate platform and privacy changes while overcoming economic uncertainty. Now, Meta Advantage is getting new tools to help advertisers leverage the power of AI and automation, maximizing the performance of their ad spend. Following their earlier announcement, Meta is now introducing Advantage+ shopping campaigns to advertisers worldwide. Small businesses […]

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Google SEO Updates That You Need To Know For Digital Marketing

Google SEO Updates That You Need To Know For Digital Marketing

Digital Marketing, Google, SEO /

Google updates the underlying algorithm that generates search results hundreds of times per year. Both minor (frequent) updates and major (frequent) updates aim to improve the quality of search results. Most changes have a little visible impact, but updates can occasionally significantly reorder results. Websites and brands that value the organic search channel should monitor

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Fruitful Tips For Getting Your Startup Noticed On Social Media(2)

Fruitful Tips For Getting Your Startup Noticed On Social Media

1 Comment / Digital Marketing, Social Media /

Maintain your own business is a difficult task. It usually includes a limited budget, an intriguing idea, and possibly an untapped market. Regardless of whether you work in technology, showcasing, or something similar. Taking your startup from conception to fruition will undoubtedly be a challenge. If you’re dealing with this issue, you’re probably looking for

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LinkedIn Updates How It Ranks Content

LinkedIn Updates: How It Ranks Content

1 Comment / Digital Marketing, Social Media /

LinkedIn updates its algorithm, which affects how information appears in user’s feeds. Users could also have more control over their feeds, with the ability to prevent certain types of content from appearing. Also, you can pick to see additional content from thought leaders, business consultants, and creators who are not in your community. This LinkedIn

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Can Popup Banners Affect Your Website Search Ranking On Google

Can Popup Banners Affect Your Website Search Ranking On Google?

Digital Marketing, Google, SEO /

In Google’s SEO Office Hours, John Mueller responded to a question about whether popup banners could affect SERP rankings. John responded to the question by describing the technical explanation of how banners could be harmful to search rankings, as well as other Core Web Vitals concerns. The answer goes far beyond the headline discussion. The

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How do search engines crawl and index Websites

How do Google crawling and indexing Websites?

1 Comment / Digital Marketing, Google, SEO /

Crawling and indexing websites is the first step in a complex process of understanding what webpages are about so that they can present as answers to user queries. Search engines are constantly improving their crawling and indexing algorithms. Understanding how search engines crawl and index websites help develop search visibility strategies. Now, let’s take a

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How Google MUM Update Will Affect Your Website SEO

How Google MUM Update Will Affect Your Website SEO?

1 Comment / Digital Marketing, Google, SEO /

According to Google, MUM is one of the most advanced AI-based systems Language models or sets of algorithms. It will compile answers from resources such as websites (of various languages), images, videos, and audio to give a comprehensive ‘expert like answer’ to a complex query* typed in a search bar. This post will introduce you

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